We are committed to protecting the privacy of your personal information. We will handle your personal information transparently and accountably, and take steps to ensure it is held securely.
We will always collect, store, use and disclose personal information in accordance with all applicable privacy laws, including the Privacy Act 1988 in relation to our activities in Australia.
When used in this privacy policy, the term ‘personal information’ has the meaning given to it in those Acts (as applicable to the relevant country). In general terms, it is any information that can be used to personally identify you. This may include your name, address, telephone number, email address, date of birth and profession or occupation. If the information we collect personally identifies you, or you are reasonably identifiable from it, the information will be considered personal information.
This Privacy Policy applies to Wonderly Home and related brands, entities and digital services (we, us or our). This privacy policy applies to any personal information or data gathered through websites or mobile applications that we own and control and that link to this policy.
Important Note: If you choose to provide your personal information to us, you are accepting the terms of this privacy policy and consenting to the handling of your personal information, including collection, use and disclosure as set out in this policy. You should familiarise yourself with our privacy policy before deciding whether to share your personal information with us.
Personal information we might collect about you
We collect personal information needed for our business functions or activities. We will collect personal information about you by lawful and fair means, and will not do so in an unreasonably intrusive manner.
We have provided details in this policy on the information that we collect in a number of ways, including:
- information that you provide directly to us;
- other information that we collect about you;
- information we collect using third-party automation;
- collection of cookies;
- collection of personal information via interest-based advertising; and
- information we collect via our websites.
You can read more about the types of personal information we may collect and how we do this in the sections below.
Information that you provide to us
To handle your purchases, provide customer service, improve our products, provide experiences or events and send you information about our products, trends and promotions, we may ask you to provide:
- name;
- mailing/shipping address;
- billing address;
- email address;
- date of birth, age or age range;
- gender;
- clothing and accessory size/fit information;
- purchase/return/exchange information;
- contact telephone numbers;
- product reviews;
- account or loyalty username/password;
- payment information (credit/debit card);
- social media names or other details;
- identification details (e.g. licence number, student, pensioner card);
- testimonials or opinions;
- photo (possibly including recordings on video and audio surveillance devices in our premises);
- financial/purchase information (such as credit card details);
- information required for credit assessment;
- records of written or verbal contact with us, including voice recordings of telephone conversations; and
- preferred activities, including lifestyle and other interests.
We may also collect personal information from our vendors and suppliers when conducting business or undertaking credit assessments.
Where possible, we will allow you to deal with us anonymously or using a pseudonym. However, this may not allow us to provide certain services (such as delivery). If you ask about this option, we will inform you if anonymous interaction is possible. Without your personal information, we may not be able to provide some services and/or products you are seeking.
If you provide information about any third-party, you must obtain their permission and inform them you have given their information to us. If you provide personal information to a third-party via a link from our websites or apps, that information may be collected and managed by those third-parties, which may not be related to us. You should familiarise yourself with their privacy policy before providing your personal information.
Whilst links to third-party websites may be provided on our websites, we are not responsible for third-party content or practices. These links are for your convenience and are not endorsed by us. No links may be made to our websites without our prior written consent.
Other information we collect about you
We may collect information about you or your activities from our related brands, entities, business partners, affiliates and digital services, such as web hosting providers, analytics companies, social media platforms, data companies, advertising services, smartphones and computers. This could include information such as:
- demographic information;
- shopping preferences; and/or
- information about you and your interests.
Most personal information we hold about you will be from your direct dealings with us, but we may also collect your personal information from a third-party, anyone authorised to act on your behalf, or via social media. We will only do this if we have been advised that you have consented to the collection of your personal information, or if you would reasonably expect us to collect your personal information in that way.
We may also collect personal information from our businesses or related brands, entities, business partners, affiliates and digital services that have collected your information, or by accessing data from other sources. We may then analyse that data and match it with information we already hold about you, to learn more about your preferences and interests. If we receive your personal information from a third-party, and it is not information we need for our business activities, we will destroy or de-identify that information (provided it is lawful to do so).
You may be offered the option to join one of our loyalty programmes. If you choose to do this, we will collect personal information including your profile information, purchase history and the contents of any online wish list.
When you make a purchase via one of our online stores, we will collect information such as your name, shipping and billing address and contact details such as telephone and email address, ordered and returned products, delivery information and invoice information. We also collect data on your usage of vouchers and/or gift cards.
If you interact with any of our chatbots (automated messengers), we will record what you respond to these chatbots, how you interact with them and store data related to the device you use. Depending on the platform for the chatbot and your permissions, the data we collect may include your IP address, social media handle, time zone, country and GPS location. The platform providing the chatbot may also collect some of this data. For example, if the chatbot is provided on Facebook, this platform will collect your user data as well.
Third party automated information collection
When you visit our websites, we may automatically collect your:
- device ID;
- device type;
- browser types and version;
- geo-location;
- IP address; and/or
- how you use our site (search terms, page views, referring sites, content views).
Collection of cookies
Cookies are pieces of information that a website transfers to your computer for record-keeping purposes. Cookies help provide additional functionality to websites or help us analyse site usage more accurately. We use information collected from cookies to better understand, customise and improve user experience with our websites, services and offerings, as well as to manage our advertising. For instance, our server may set a cookie that keeps you from entering a password more than once during a visit to our sites. We may also use web analytics services that leverage cookies to help us understand how visitors engage with and navigate our site (e.g., how and when pages are visited and by how many visitors).
There are four main types of cookies that we use:
- site functionality cookies – these allow you to navigate the site and use our features, such as ‘Add to Bag’;
- site analytics cookies – these cookies allow us to measure and analyse how our customers use the site, to improve both functionality and customer shopping experience;
- customer preference cookies – when browsing or shopping on our websites, these cookies remember your preferences (like language or location), so we can make your shopping experience seamless and more personal to you; and
- targeting or advertising cookies – these deliver ads relevant to you. They also limit how many times you see an ad and help us measure marketing campaign effectiveness.
Our use of cookies means we can offer visitors a more customised, relevant experience on our sites by delivering content and functionality based on your preferences and interests.
We, and third-parties we engage (including service providers), may collect data using cookies and other device identifying technologies. We use cookies and tracking technologies to collect your IP address, device ID information, ISP provider, browser type, pages and content you view on our websites, search terms you enter, and actions you take on our website.
Third parties we work with may use cookies and other technologies to support our digital marketing initiatives. Analytics collects demographic and interest information available in cookies. These technologies may be used for activities like surveys, online behavioural advertising, website analytics, and email campaign management. The ‘Help’ section of your browser may tell you how to prevent your browser from accepting cookies.
If you have provided personal information (for example, joining loyalty programmes or ordering products), we may associate this with information gathered through cookies. This allows us to offer increased personalisation and functionality.
Cookies will not collect personal information except with your permission. Your web browser can be set to control whether you accept cookies, reject cookies or notify you each time a cookie is sent to your browser. If your browser rejects cookies, cookie-enabled websites will not recognise you when you return, and some website functionality may be lost.
Collection of information via Interest Based Advertising
We may use third-party advertising companies to display ads tailored to you based on how you browse and shop online. This is commonly referred to as ‘interest-based’ or ‘behavioural’ advertising.
We allow these third parties to collect certain information when you visit our websites or use our applications, including non-personally identifiable information (browser type, subject of advertisement clicks, session IDs) and personal data (such as static IP address). The information we obtain about you from social media platforms depends on your account and privacy settings within the platforms and their privacy policies. For example, you can use Ads Settings on your browser to manage Google ads you see and opt out of Ads Personalisation. Please note that you may need to opt-out separately from each service.
Services we may use include those offered by Meta, Facebook (Custom Audience), Google (including Google Display Network and DoubleClick), Yahoo, Klaviyo, Adobe (including Campaign Manager and Analytics), and Microsoft. You can find more information about these services in their privacy policies, including information on how to opt-out of certain features (for example, Google Analytics Advertising Features which uses age, gender, and interests categories to target our ads to you on the Google Display Network).
If you are offered the use of a third-party authentication service or social account (for example, Google or Facebook) to log into our websites, this allows our website to request data about you. If you choose to log in with an authentication service or social account, your data will be shared between those social networks and us. You should stay updated on your social networks’ privacy policies, and only use social log-in for sites you feel comfortable sharing data with.
We may also monitor our social media channels for customer feedback or direct mentions of our brands. We do this by looking for specific keywords or topics. If you actively communicate about us or our brands on social media, we collect a copy of your communication. For example, if you use #WonderlyHome in relation to items we sell, we may retain a copy of the tweet or other communication and may use it for brand awareness. To enable this, we may contract third parties for social listening services. Please note that any information you post through these services will become public and may be available to other users and the general public. If you disclose personal information relating to us, other people or our service providers, you represent that you have authority to do so and permit us to use the personal information in accordance with this privacy policy.
If you choose to connect your social media account to a member account or loyalty programme with us (where available), you will share certain personal data from your social media account, for example, your name, email address, photo, list of social media contacts, and any other information you make accessible to us when connecting accounts. We engage in these activities to manage our contractual relationship with you, with your consent or where we have legitimate interest. If you have the option to log on to your account through Facebook, Google, Instagram or other social media accounts, we collect profile information including your name and email address. When accessing your account through a social media platform, the social media provider will be notified of your account access. Please refer to the privacy notice of the respective social media provider(s) for more information on how your personal information is stored.
Website usage
Please note that our websites are not directed to individuals under the age of sixteen (16). We ask that you do not provide your personal information to us if you are under that age. We also ask that you do not share the personal information of anyone else under that age with us, unless this is required by us and you are their parent or guardian, or have express consent of their parent or guardian to do this.
Your personal information and other data is stored on our cloud-based systems which are only accessed by our authorised staff or authorised suppliers.
However, the Internet is not in itself a secure environment and we cannot give absolute assurance that your personal information will be secure at all times. Transmission of personal information over the Internet is at your own risk and you should only enter, or instruct the entering of, personal information within a secure environment.
If we assess that there is a risk of ‘serious harm’ to you or a related individual, we will advise you at the first reasonable opportunity upon discovering or being advised of a security breach where your personal information is lost, stolen, accessed, used, disclosed, copied, modified or disposed of by unauthorised persons or in any unauthorised manner (as required by law).
It is your responsibility to keep your login details, password and security questions safe and secure. You should notify us as soon as possible if you become aware of any unauthorised use of your login details, password or security questions, and immediately change that security information.
To ensure you are accessing a secure server, check for the unbroken key or closed lock symbol located generally either at the bottom left or top right of your browser window. If it appears, then SSL is active. You can double check this by looking at the URL. If SSL is active, the first characters will read ‘https’ rather than just ‘http’. It is important to protect against unauthorised access to your password and computer. Ensure you logout when finished visiting our websites, especially if you accessed them from a shared computer.
How we handle your personal information
We may use your personal information for a number of purposes, including but not limited to:
- to identify you and any records relating to you;
- to provide you with the products and services you have requested;
- to manage your requests for products and services including delivery, processing payments, providing refunds, discounts and incentives;
- to develop and improve the products and services we offer;
- to maintain and improve customer services and seek your feedback, including conducting product and market research and analysis;
- to improve our operational processes, enhance your customer experience and monitor our compliance with relevant regulations and codes of conduct;
- to send you reminders;
- to manage your gift card balance;
- to market our products and services and any related companies and affiliates;
- to collect information from your computer through the use of cookies;
- to enable us to undertake credit assessment (if you have applied for credit or otherwise authorised this);
- to facilitate services and appropriate communication between you and our preferred financial services and credit suppliers including Visa, Mastercard, Afterpay, ZIP, PayPal, Apple Pay, Klarna and Alipay;
- to comply with any legal obligations or governance requirements;
- to facilitate your interactions with us on our website or mobile apps;
- to consider making an offer for employment purposes;
- to meet our legal obligations and notify you of matters we are required to do so by law (such as product recalls);
- to carry out internal functions such as training;
- to interact with regulators or other government agencies;
- to manage and resolve any legal or commercial complaints and issues;
- to investigate fraud and carry out loss prevention activities; and/or
- as part of buying or selling our business.
Choices you can make about your personal information
Unsubscribe/Opt-out
You can unsubscribe from general marketing or promotions via the ‘unsubscribe’ or ‘opt out’ button at the bottom of any email we send you, or by using our contact us form. A request to opt-out may take three to five business days to take effect. If you are a member of any of our loyalty clubs or membership programmes, you may still receive communications related to your account, loyalty points or special offers (such as birthday discounts). An opt-out request will not stop transactional emails related to your purchases.
If you no longer wish to receive text messages that you had previously consented to, you can text “STOP” after receiving a message.
If you would like to cancel your membership of any of our loyalty clubs or membership programmes and stop receiving communications related to your account please contact us.
If you do not want your information to be used by us for interest-based advertising or social media targeting, please contact us.
Access or correction of your personal information
You can request access to, or correction of, the personal information we hold about you at any time by using our contact us form.
We will provide you with the information you have requested unless we are prevented by law from giving it to you. If we are unable to give you access to the information you have requested, or make the correction you require, we will give you reasons for this decision when we respond to your request.
You will not be charged for accessing your information, although we might charge the reasonable cost of processing your request, including photocopying, administration and postage if required. We will advise you of any fee payable before we process your request. If you believe that your personal information is not accurate, complete or up to date or you wish to request that we delete (or refrain from processing) any of your personal information that we handle, please contact us.
Sharing information with advertising partners
We do not share your personal information directly with third-parties for their own marketing purposes in exchange for monetary consideration. However, as mentioned in this policy, we may engage in interest-based advertising, where we allow third parties to place cookies, pixels, and trackers on our site to provide you with personalised ads. The ‘Help’ section of your browser may tell you how to prevent your browser from accepting cookies.
If you want to opt out of such advertising please contact us.
Our commitment to protect your personal information
We hold personal information with the assistance of our service providers. We have security controls in place, and take all reasonable steps to ensure that your personal information is stored securely and protected from misuse and loss or unauthorised access, modification or disclosure.
Our computer systems may be operated by us or our service providers. In all cases, we have rigorous information security requirements aimed at eliminating risks of unauthorised access to, and loss, misuse or wrongful alteration of, the personal information we handle.
Examples of these measures include:
- control of access to personal information through access and identity management systems (such as passwords); and
- our personnel are bound by and trained on internal information security policies and are required to keep personal information secure at all times.
We have measures in place to protect your personal information including credit card information. Your credit card details are not held or processed on our website or systems and all transactions are processed through a secure payment service provider.
Data retention
We will only keep your personal information for as long as we require it for operating our business. However, we may also be required to keep some of your personal information for specified periods of time, for example under certain laws relating to companies, money laundering and financial reporting legislation.
Contact us about privacy
You can request access to the personal information we hold about you at any time, and we will provide you with that information unless we are prevented by law from giving it to you.
If we are unable to give you access to the information you have requested, we will give you reasons for this decision when we respond to your request.
You will not be charged for accessing your information, although we might charge the reasonable cost of processing your request, including photocopying, administration and postage. We will advise you of any fee payable before processing your request.
If you have any queries, concerns or complaints about how your personal information has been collected or handled by us or would like to request access to or correction of the personal information we hold about you please contact us here.
